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A Behavioral Economic Analysis of the Demand for Money in Humans

This study investigated the effects of unit price structure, unit price descriptions, and unit price sequence on the demand for money in humans. Six groups of 3 participants solved multiplication problems in exchange for money under various unit prices. Consumption of money decreased as the unit price increased across all conditions. However, the data also showed that: (a) fixed price structures produced slightly more elastic demand than did variable price structures, (b) price descriptions produced more elastic demand under variable price structures but had little or no effect under fixed price structures, and (c) the alternate sequence used with fixed price structures produced slightly more elastic demand.

Identiferoai:union.ndltd.org:unt.edu/info:ark/67531/metadc2704
Date12 1900
CreatorsReyes, Jorge R.
ContributorsHyten, Cloyd, Rosales-Ruiz, Jesus, Smith, Richard
PublisherUniversity of North Texas
Source SetsUniversity of North Texas
LanguageEnglish
Detected LanguageEnglish
TypeThesis or Dissertation
FormatText
RightsPublic, Copyright, Reyes, Jorge R., Copyright is held by the author, unless otherwise noted. All rights reserved.

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