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Book discussion with Dr. Todd Lindsay : testing diffusion of innovations theory as a media content creation and marketing theory /

Thesis (Ph. D.)--Ohio University, August, 2003. / Only copy of compact disc received located in Spec. Coll. Includes bibliographical references (leaves 405-420).

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/56991821
Date January 2003
CreatorsWirth, Todd Lindsay.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish

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