Presented graduation theses concern proposition of competitive strategy in paticular company active in field of IT. The analytical part describes actual condition of the company on the market and its competitors, as well as internal processes and external environment. The theoretical part defines abstract conclusion of this graduation theses. Finally the application part includes proposals of solutions how to succeed in competitive fight by means of given targets and taking the competitive advantage.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223324 |
Date | January 2011 |
Creators | Tománková, Jana |
Contributors | Schwartz, Richard, Bartes, František |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Slovak |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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