The goal of this thesis is to create a financial project of Take-over Company and specify the steps that lead to its profitability. The thesis is divided into two parts. The first, theoretical section describes the calculations used, marketing plan and market analysis. The second part is practical and there is specifically described a plan how to deal with building a restaurant with bowling and beach sports pitch in the town Rakovník and what is the expected development during the first five years. Key to the success of company is the marketing plan and the use of employee benefits in the cooperating companies. The thesis should provide the appropriate basis for investor and subsequent realization of the project.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:85297 |
| Date | January 2011 |
| Creators | Švolba, Martin |
| Contributors | Kislingerová, Eva, Kotáb, Jiří |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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