Easy does it how the organization of print advertisements influences product evaluations /

Description

Thesis (Ph.D.)--Ohio University, March, 2010. / Title from PDF t.p. Release of full electronic text on OhioLINK has been delayed until April 1, 2015. Includes bibliographical references.

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1. http://www.ohiolink.edu/etd/view.cgi?ohiou1260816711
2. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:3398098

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Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/620863967
Date	January 2010
Creators	Elek, Jennifer K.
Publisher	Ohio : Ohio University,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Connect to resource online View abstract