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Promoting brand loyalty: Concepts and strategies.

Thesis (M.A.)--Fairleigh Dickinson University, 1995. / Source: Masters Abstracts International, Volume: 33-04, page: 1111. Adviser: Mary Cross.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/70826251
CreatorsCucciniello, Annamaria V.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
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