The dissertation is dealing with complex company analysis with the objective to define future company strategy. The thesis is following two basic lines. First one is definition of strategy on domestic market and second one is definition of strategy strategy on foreign market. Both strategies should be applicable and in accordance with company mission.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:74018 |
Date | January 2010 |
Creators | Jiruchová, Hana |
Contributors | Zamykalová, Miroslava, Skalický, Mojmír |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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