A market research on the feasibility and potential of a new Chinese chess magazine among the members of the Chinese chess clubs.

Description

Thesis (M.B.A.)--University of Hong Kong, 1979.

Links & Downloads

1. http://sunzi.lib.hku.hk/hkuto/record.jsp?B12287209

Tags

Chinese chess Chess Marketing research.

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/52026425
Date	January 1979
Creators	Yung, Shiu-ching, James,
Publisher	[Hong Kong] : University of Hong Kong,
Source Sets	OCLC
Language	English
Detected Language	English
Source	View the Table of Contents & Abstract.