This thesis deals with the issue of corporate social responsibility. It examined the impact of CSR on performance of companies with a focus on financial and non-financial effects of this concept. The key survey was carried out in enterprises and non-profit organizations in Brno. Publicly available annual reports were used to analyze changes in financial indicators before and after launching concept CSR within organization. The benefit of this work is to determine the status of CSR among respondents from business entities and NGOs and also to identify differences between the studied subjects. Social responsibility of organizations is solved as strategic approach and in particular its economic, environmental and social aspects of CSR.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:176944 |
| Date | January 2014 |
| Creators | Březinová, Anna |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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