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Analýza mistrovství světa v ledním hokeji v Praze a Ostravě / The analysis of IIHF Ice Hockey World Championship in Prague and Ostrava

The aim of this thesis is the impact analysis of hosting the IIHF Ice Hockey World Championship in Prague and Ostrava in 2015.The first part of thesis is about sport events, event marketing and event tourism. The second part of thesis is the analysis of impacts of hosting IIHF Ice Hockey World Championship on tourism in Prague and Ostrava.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:206253
Date January 2015
CreatorsMaček, Otta
ContributorsHerget, Jan, Krsiak, Jan
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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