M. Tech. Fashion Design / Multi-Fibre Arrangement, which regulated all trade in the apparel manufacturing industries for four decades, ceased to exist in 2005, this resulted in a significant decline in employment, exports and market share of apparel manufacturing of South Africa as the case in many other African countries. Since 2005, the apparel manufacturing industry of South African has been battling to adjust adequately to environment of liberalised trade mainly due to strategic, infrastructural and skills factors. The lack of a skilled workforce, innovation and technology, fashion focusing strategies as well as a weak local supply chain remain challenging factors to competitiveness in the apparel manufacturing industry of South Africa. Apparel manufacturing industries appear to display weakness in responding to consumer demands and consequently, reorienting business strategies. Government has played its supportive role to the apparel manufacturing industry. As a result, apparel manufacturing SMMEs have being dying a slow death due to the lack of access to government supportive measures for the apparel manufacturing industry. In light of this, this paper examines how the apparel manufacturing industry in South Africa could develop a competitive advantage, both locally and internationally.
Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:tut/oai:encore.tut.ac.za:d1001464 |
Date | January 2014 |
Creators | Mbatha, Sipho. |
Source Sets | South African National ETD Portal |
Language | English |
Detected Language | English |
Type | Text |
Format |
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