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Using prospect theory to create permissive communications about solar water heaters and energy conservation

Thesis (Ph. D.)--University of California, Santa Cruz, 1982. / Typescript. Includes bibliographical references (leaves 179-185).

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/648557640
Date January 1982
CreatorsYates, Suzanne M.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish

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