The effect of response involvement, meaningfulness, and need for information on cognitive effort and recall /

Description

Thesis (Ph. D.)--Ohio State University, 1983. / Includes vita. Includes bibliographical references (leaves 144-149). Available online via OhioLINK's ETD Center.

Links & Downloads

1. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1263042746

Tags

Communication in marketing. Advertising.

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/11100794
Date	January 1983
Creators	Page, Thomas J.,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Connect to resource