Direct mail advertising to Hispanics the influence of acculturation on attitude toward the ad /

Description

Thesis (M. S.)--Oklahoma State University, 2005. / Vita. Includes bibliographical references (p.76-85).

Links & Downloads

1. http://digital.library.okstate.edu/etd/umi-okstate-1484.pdf

Tags

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/62034867
Date	January 2005
Creators	Graham, Kenneth Wilson
Source Sets	OCLC
Language	English
Detected Language	English