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Komunikační strategie / Communication Strategy

Master’s thesis deals with design communication strategy for the company Vzduchoservis Ltd. It is a comprehensive set of information about the communication strategy and its methods. This work describes the procedure of firm analysis, its assessment and design of effective solutions to communication strategy.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222169
Date January 2009
CreatorsŠumíčková, Tereza
ContributorsCupák, Pavel, Šimberová, Iveta
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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