The master thesis deals with performance evaluation of Imos Brno a.s. using the Balanced Scorecard method. The theoretical part is the basis for measuring the performance of the company, it contains the theoretical knowledge gained from professional literature. The next part of the thesis is dedicated to the presentation of the selected company and then financial and strategic analysis is performed. The results of these analyzes become the basis for the last part of the work. This section discusses the individual steps of implementing the Balanced Scorecard model to the selected business to improve business performance.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:383561 |
| Date | January 2018 |
| Creators | Černá, Simona |
| Contributors | Žižlavský, Ondřej, Režňáková, Mária |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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