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Návrh na rozšíření stávajícího produktu na České poště / Proposal to increase productivity of Ceska posta

"The strategic analystis of Czech post s.p." is a topic of my thesis.The aim of this work was review the present situation of Czech post s.p. and to propose strategy for preserve of domination logistic position operator on market.I have used method of Internal analysis and external environment for synthesis and analysis.On the survey for find out the result was used a nut for servey internal and external factors.For proposal of strategy was internal external nut.Czech post s.p. has dominantly position on logistic market and it should use its competitive advantages to prepare for get quality sardonic partner,who would aid to extend current and new products in the present position in the competitive market.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:221699
Date January 2008
CreatorsGrufíková, Julie
ContributorsZávodník, Petr, Rompotl, Jaroslav
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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