The work as itself focuses on the ways, how to compare direct market competitors by quantifying the variables with impact on their market position. Described methods will be explained on practical examples.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:10915 |
| Date | January 2008 |
| Creators | Čmarada, Martin |
| Contributors | Černý, Jan, Martinák, Jakub |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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