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Experiential value in consumption: scale development and validation.

Chan, Ka Yan Elisa. / Thesis (M.Phil.)--Chinese University of Hong Kong, 2009. / Includes bibliographical references (leaves 99-106). / Abstracts in English and Chinese. / ABSTRACT (ENGLISH) --- p.ii / ABSTRACT (CHINESE) --- p.iv / ACKNOWLEDGEMENTS --- p.vi / TABLE OF CONTENTS --- p.viii / LIST OF TABLES --- p.xi / LIST OF FIGURES --- p.xii / LIST OF APPENDICE --- p.xii / Chapter CHAPTER ONE --- INTRODUCTION --- p.1 / Chapter 1.1 --- Background --- p.1 / Chapter 1.2 --- Overview of Research Objectives --- p.2 / Chapter 1.3 --- Outline of the Current Study --- p.2 / Chapter CHAPTER TWO --- LITERATURE REVIEW --- p.4 / Chapter 2.1 --- Defining “Experience´ح in Consumption --- p.4 / Chapter 2.2 --- Experience-rich Consumption --- p.7 / Chapter 2.3 --- Consumer Value --- p.8 / Chapter 2.4 --- Models and Scales of Consumer Value --- p.11 / Chapter 2.4.1 --- Typology of Consumer Value by Holbrook (1999) --- p.11 / Chapter 2.4.2 --- The Theory of Consumption Value --- p.12 / Chapter 2.4.3 --- Consumer Perceived Value --- p.16 / Chapter 2.4.4 --- Experiential Value Scale (EVS) --- p.17 / Chapter 2.5 --- Summary of Literature Review --- p.19 / Chapter CHAPTER THREE --- OBJECTIVES OF THE CURRENT STUDY --- p.22 / Chapter 3.1 --- First Objective of this Research --- p.22 / Chapter 3.2 --- Second Objective of this Research --- p.22 / Chapter 3.3 --- Third Objective of this Research --- p.23 / Chapter CHAPTER FOUR --- CONCEPTUALIZATION OF EXPERIENTIAL VALUE --- p.25 / Chapter 4.1 --- Exploring the Components of Experience --- p.25 / Chapter 4.1.1 --- Psychology Literature: Everyday Life Experience --- p.25 / Chapter 4.1.2 --- Stimulus-Organism-Response Framework --- p.26 / Chapter 4.2 --- Dimensionality of Experiential Value --- p.27 / Chapter 4.2.1 --- Emotional Value --- p.28 / Chapter 4.2.2 --- Intellectual Value --- p.30 / Chapter 4.3 --- Dimensional Relation Between Emotional and Intellectual Value --- p.33 / Chapter CHAPTER FIVE --- DEVELOPING THE EXPERIENTIAL VALUE SCALE --- p.35 / Chapter 5.1 --- Study 1: Item Generation and Selection --- p.35 / Chapter 5.1.1 --- Literature Review --- p.35 / Chapter 5.1.2 --- Focus Group --- p.37 / Chapter 5.2 --- Study 2: Item Reduction and Dimensionality of the Scale --- p.38 / Chapter 5.2.1 --- Scale Purification with Exploratory Factor Analysis --- p.39 / Chapter 5.2.2 --- Initial Confirmatory Factor Analysis --- p.42 / Chapter 5.2.3 --- Scale Reliability and Validity --- p.42 / Chapter 5.3 --- Study 3: Convergent and Discriminant Validity Analysis --- p.43 / Chapter 5.3.1 --- Method --- p.43 / Chapter 5.3.2 --- Results --- p.44 / Chapter CHAPTER SIX --- CONCEPTUAL MODEL TESTING --- p.50 / Chapter 6.1 --- Study 4: The Antecedents and Consequents of Experiential Value --- p.51 / Chapter 6.1.1 --- Subjective Well-Being --- p.52 / Chapter 6.1.2 --- Method --- p.53 / Chapter 6.1.2.1 --- Dependent Measures --- p.54 / Chapter 6.1.3 --- Results and Discussion --- p.54 / Chapter 6.1.3.1 --- Discriminant Validity of Constructs --- p.54 / Chapter 6.1.3.2 --- Overall Model Results --- p.55 / Chapter 6.1.3.3 --- Equivalence Across Religious Group --- p.56 / Chapter 6.2 --- Study 5: Using Experiential Value to Predict Consumer Behavior and the Moderating Effect of Experience Context --- p.57 / Chapter 6.2.1 --- "Experiential Values, Consumer Trust, and Loyalty" --- p.57 / Chapter 6.2.2 --- The Moderating Effect of Shopping Context --- p.59 / Chapter 6.2.3 --- Method --- p.61 / Chapter 6.2.3.1 --- Dependent Measures --- p.61 / Chapter 6.2.4 --- Results and Discussion --- p.62 / Chapter 6.2.4.1 --- Discriminant Validity of Constructs --- p.62 / Chapter 6.2.4.2 --- Overall Model Results --- p.63 / Chapter 6.2.4.3 --- Moderation Model Results --- p.63 / Chapter CHAPTER SEVEN --- GENERAL DISCUSSION AND MANAGERIAL IMPLICATION --- p.65 / Chapter 7.1 --- Theoretical Contribution --- p.66 / Chapter 7.2 --- Managerial Implication --- p.68 / Chapter 7.3 --- Limitations and Future Research --- p.71 / REFERENCES --- p.99

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_326771
Date January 2009
ContributorsChan, Ka Yan Elisa., Chinese University of Hong Kong Graduate School. Division of Business Administration.
Source SetsThe Chinese University of Hong Kong
LanguageEnglish, Chinese
Detected LanguageEnglish
TypeText, bibliography
Formatprint, xii, 106 leaves : ill. ; 30 cm.
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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