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A study of the influence of perceived risk on the purchase and use of consumer generic products.

by Chow Yiu Ho, Andrew, Chui Wai Shun, Clare. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1988. / Bibliography: leaves 124-125.

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_320154
Date January 1988
ContributorsChow, Yiu Ho., Chui, Wai Shun., Chinese University of Hong Kong Graduate School. Division of Business Administration.
PublisherChinese University of Hong Kong
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, ix, 125 leaves : ill. ; 30 cm.
CoverageChina, Hong Kong, China, Hong Kong
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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