Thesis examines FMCG-specific private labels sector, analyses four main factors influencing its development and relates them to the actual evolution as nowadays seen on the markets.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:8150 |
Date | January 2007 |
Creators | Králová, Lenka |
Contributors | Postler, Milan |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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