Similarities and differences in brand purchase behavior across categories /

Description

Thesis (Ph. D.)--University of Chicago Graduate School of Business, December 1998. / Includes bibliographical references. Also available on the Internet.

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1. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:9910950

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/82237910
Date	January 1998
Creators	Ainslie, Andrew S.
Source Sets	OCLC
Language	English
Detected Language	English