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Previous issue date: 2016-08-31 / This work aims to study the listed companies with intensive technology, where in recent years the sector of services in technology, increased significantly with the expansion of the internet , investments in applications , strong sales of tablets and mobiles , producing real values in their results. In previous works of intellectual capital and the concepts defined by the accounting standards " CPCs" have the proposed variables such as Number of Customers, investments in technology , software license fee , etc. To be assessed in greater depth, of what is the relevance in evaluating companies . Getting relate these concepts to profitability indicators, operational performance and market value and accounting is the challenge of this work. / Este trabalho tem como objetivo estudar as companhias de capital aberto com uso intensivo de tecnologia, onde, nos ??ltimos anos, o setor de presta????o de servi??os em tecnologia cresceu de forma significativa com a amplia????o da internet, os investimentos em aplicativos, as fortes vendas dos tablets e mobiles, produzindo valores reais nos seus resultados. Em trabalhos anteriores de capital intelectual e nos conceitos definidos pelas normas cont??beis ???CPCs???, temos a proposta de vari??veis??? como Quantidade de Clientes, Investimentos em tecnologia, taxa de licen??a de software, etc. ??? para serem avaliadas com maior profundidade, verificando qual sua relev??ncia numa avalia????o de empresas. Conseguir relacionar estes conceitos com indicadores de rentabilidade, performance operacional e valor de mercado e cont??bil ?? o desafio deste trabalho.
| Identifer | oai:union.ndltd.org:IBICT/oai:132.0.0.61:jspui/715 |
| Date | 31 August 2016 |
| Creators | FRANCO, Wagner Simpl??cio |
| Contributors | PETERS, Marcos Reinaldo Severino, OLIVEIRA, Antonio Benedito Silva, PEREIRA, Anisio Candido |
| Publisher | FECAP, Mestrado em Administra????o, FECAP, Brasil, Funda????o Escola de Com??rcio ??lvares Penteado |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Biblioteca Digital de Teses e Dissertações do FECAP, instname:Fundação Aramando Álvares Penteado, instacron:FAAP |
| Rights | http://creativecommons.org/licenses/by-nc-nd/4.0/, info:eu-repo/semantics/openAccess |
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