Finding the balance between outsourcing and internalization the key to innovative success? /

Description

Thesis (Ph. D.)--Michigan State University. Dept. of Marketing, 2008. / Title from PDF t.p. (viewed on July 2, 2009) Includes bibliographical references (p. 109-117). Also issued in print.

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Tags

Contracting out New products

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/421097268
Date	January 2008
Creators	Stanko, Michael Andrew.
Source Sets	OCLC
Language	English
Detected Language	English
Type	Electronic dissertations.
Source	Connect to online resource - MSU authorized users