The main subject of this thesis is the evaluation of corporate volunteering in terms of its possible use as an instrument for staff development and improving corporate culture. The first chapters deal with theoretical solutions and the introduction of the concept of corporate social responsibility, corporate volunteering, working with human resources and corporate culture. The work charts the general knowledge of the concept of corporate volunteering among potential employees (students). Determine their interest or lack of interest in engaging in corporate volunteering in the future. The work investigates from managers and employees of companies that are involved in corporate volunteering, its main benefits and disadvantages. The aim is to determine whether corporate volunteering to help employees develop their enterprise or to improve the corporate culture. The work also focuses on finding interest in corporate volunteerism among employees of companies that do not engage the concept.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:191932 |
Date | January 2013 |
Creators | Pudilová, Helena |
Contributors | Sedláková, Jaroslava, Havlová, Lenka |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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