This study examined promoting recorded country music from Atlanta, Georgia, and explored why Atlanta is important in this field. It was learned, through interviews, that promoters wanted radio airplay and top trade publication chart ratings. Radio station program directors decided upon playlists from reading trade publications, efforts by record promoters, listener requests and focus groups, and from reported sales. Stores used album and poster displays, charts, and played music for promotion. The business is one of personalities and experience, as much as product promoted. Large conglomerates are fast changing it.
| Identifer | oai:union.ndltd.org:unt.edu/info:ark/67531/metadc500568 |
| Date | 05 1900 |
| Creators | Fogel, Betty Cruikshank |
| Contributors | Kim, Tae Guk, Starr, Douglas P. |
| Publisher | North Texas State University |
| Source Sets | University of North Texas |
| Language | English |
| Detected Language | English |
| Type | Thesis or Dissertation |
| Format | 5, 66 leaves : ill., Text |
| Coverage | United States - Georgia - Fulton County - Atlanta |
| Rights | Public, Copyright, Copyright is held by the author, unless otherwise noted. All rights reserved., Fogel, Betty Cruikshank |
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