The aim of the thesis is to describe the methods of crisis management and their application on the particular company, which was saved from bankruptcy due to effective crisis management. The theoretical part explains the concepts related to the crisis management using knowledge from both domestic and foreign specialized literature. The practical part applies the theoretical knowledge on the selected company. The brief description of the company is supplemented by its economic situation and description of steps that were made by the crisis management. These steps are analyzed and evaluated in the final part of the thesis.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:194137 |
| Date | January 2010 |
| Creators | Lonk, David |
| Contributors | Schönfeld, Jaroslav, Smrčka, Luboš |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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