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Kulturní produkt v cestovním ruchu v Hořicích / Product of cultural tourism in Hořice

The aim is to demonstrate the connection between tourism and culture as well as highlight their link to economic and social spheres. Another objective is to confirm or disprove the following two hypotheses. Hypothesis 1- Cultural product is the main motivating component to participate in tourism. Hypothesis 2- Cultural product develops potential of tourism. Objectives and hypotheses were evidence by research, statistical data, strategic document, internet sources and consultations with experts. The work is divided into theoretical and practical part. The practical part is focused on the cultural product in Hořice, where the situation of cultural tourism is mapped. The hypothesis were confirmed by practical example of cultural product in Hořice and through expert knowledge of research and literature and statistics.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:114450
Date January 2011
CreatorsChmatilová, Jana
ContributorsTyslová, Irena, Dianová, Markéta
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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