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Customer Retention in OTT Subscription Services : Beyond the Content, Toward Improved Strategies for Enhancing Customer Satisfaction

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Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-210792
Date January 2023
CreatorsBokström, Victor, Eriksson, Elin
PublisherUmeå universitet, Företagsekonomi
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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