Customer service as an element of the marketing mix : the evaluation of a descriptive model of customer service /

Description

Thesis (Ph. D.)--Ohio State University, 1977. / Includes vita Includes bibliographical references (leaves 126-131). Available online via OhioLINK's ETD Center.

Links & Downloads

1. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1262954407

Tags

Customer services. Marketing.

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/3439501
Date	January 1976
Creators	Zinszer, Paul H.
Source Sets	OCLC
Language	English
Detected Language	English
Source	Connect to resource