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Strategie rozvoje cestovního ruchu Pardubického kraje / The Tourism Development Strategy in Pardubice region

The main objective of this thesis is to approach the issue of management of destinations and to analyse the potential for development, the strategy for the development of tourism, and to propose more opportunities for the development of tourism in the Pardubice region. The work is divided into two parts - the practical and theoretical part. The theoretical section explains the basic concepts and discusses the issue of destination management. Practical part deals with a detailed analysis of the Pardubice region, strategies for the tourism development and the final evaluation of the current state including the developement potential of the region.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:114034
Date January 2011
CreatorsPospíšilová, Iveta
ContributorsVaško, Martin, Kalous, Ladislav
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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