Return to search

Analýza cestovního ruchu ve státě Arizona / The Analysis of Travel and Tourism in the State of Arizona

The thesis deals with travel and tourism in the state of Arizona, USA. The first, theoretical part, defines basic tourism related terms used in this thesis; i.e. definition of tourism, tourism typology, types of tourism participants, tourism destination and prerequisites for a tourism development. The second, analytical part, introduces the state of Arizona from the point of its geography, climate, demography, economy and political situation. Next chapters are devoted to the prerequisites of tourism development in the state of Arizona, tourism organizations operating in the USA, analysis of visitation of the state of Arizona, and to the impact of travel and tourism on the Arizonian economy. The thesis is completed with the SWOT analysis evaluating the strengths and weaknesses of the destination Arizona, as well as its opportunities and threats for the future.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:75068
Date January 2010
CreatorsHavlátová, Iveta
ContributorsPetrů, Zdenka, Valentová, Jana
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

Page generated in 0.0015 seconds