Globo Foods Co., Ltd. has good opportunity to export five Thai seasoning paste products to Sweden (Västerås). By setting the price as low initial price, sell firstly at ICA Maxi Hälla and Coop Extra in Västerås, use attractive promotion and advertising for Swedish people. This result is from valid, reliable primary and secondary data in order to be guideline and useful information to Globo Foods Co., Ltd. and also can adapt to fit the result with Thai seasoning pastes from other companies or other kind of products to enter to Västerås,Sweden.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mdh-10295 |
Date | January 2010 |
Creators | Romfahthai, Sujinun, Phetpakdeechai, Wichittra |
Publisher | Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling, Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling |
Source Sets | DiVA Archive at Upsalla University |
Language | English |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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