Value creation of firm-established brand communities

Description

Dissertation Ludwig Maximilians Universität München, 2009.

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/496088207
Date	January 1900
Creators	Wiegandt, Philipp. Harhoff, Dietmar.
Publisher	Berlin : Springer,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Click to view the book via Springer-LINK