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The Failure Analysis of eBay in Asia

eBay, the largest online auction company, which brings more efficient and safer dealing platform for C2C business model. Even if eBay is so popular in the world, it is still hardly known around Asia Pacific. Why is that¡H
The research mainly indicated the story about eBay, recent situation and oncoming problem. After that, by three cases about the failure in Asia Pacific area, along with relevant information material and arranging other news on internet. This research probes into the reason why eBay is so prosperous all over the world but collapse in Asia Pacific.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0927110-204342
Date27 September 2010
CreatorsChang, Kai-chun
ContributorsHsien-tang Tsai, Tsuang Kuo, Iuan-yuan Lu
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0927110-204342
Rightsnot_available, Copyright information available at source archive

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