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Návrh architektury franšízové sítě / Franchise Network Architecture Design

The topic of this thesis is the application of business process management approach to an operating franchise network. The aim is to describe the current state of the company, iden-tify problem areas complicating further development and to propose the future state of the company and plan the transition to this state. The theoretical part presents the issue of franchising and the selected topics from the field of process management, which provides the basis for the practical part, devoted to design the proposed changes and plans for their implementation. Work can be interesting in terms of linking of franchising and process management, appli-cation of which it suggests.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:165146
Date January 2012
CreatorsFerbr, David
ContributorsBruckner, Tomáš, Chlapek, Dušan
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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