Theme of master's project is environmentally friendly accommodation in Prachatice and surroundings. The main objective is to identify friendly approaches in the accommodation offers in the friendly area and assess the significance friendly approaches in the strategy of companies, which offer accommodation. Using the sub-objective is considered the structure of preconditions for development of friendly approaches in the accommodation offers, the uniformity of deploy and preferences of visitors to the friendly approaches in accommodation offer. To meet the objectives was created offer analysis, compiled from online sources and books and analysis of demand through questionnaire survey, which investigated interest of respondents in environmentally friendly accommodation. Data obtained by analysis of offer and demand has led to the creation of proposals for optimizing the development of environmentally friendly accommodation in the area.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:251772 |
| Date | January 2016 |
| Creators | ŠRÁMKOVÁ, Iveta |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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