Bussiness plan design for a social enterprise The thesis deals with the proposal of a business plan for Mineral Bangle, which produces jewelry and accessories from mineral stones. The company financially supports Farní charita in Roudnice nad Labem and 10 % of profits goes for children's and youth's trips from low-threshold facilities. The company is in the market for the third year and intends to be transformed into a social enterprise to make a greater contribution to the society. The aim of the thesis is to contribute to the development and transformation of the already functioning company into a social enterprise by creating a business plan that will be used in the grant application and will also serve as an inspiration for other students whom are social businesses closer than ordinary business. The business plan will be compiled including an analysis of the external and internal environment, analysis of company statistics, mapping of the business environment, identification of strengths and weaknesses, elaboration of marketing, financial plan and risk management plan. The plan contains description of conditions under which a social enterprise could operate. The diploma thesis can be considered as a methodology of business planning for a particular social enterprise. Key words: Social economic....
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:388233 |
| Date | January 2018 |
| Creators | Marčaníková, Jana |
| Contributors | Vrzáček, Petr, Francová, Petra |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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