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Marketing in educational publishing: a case study of textbook sales between competing publishers /

Project Report (M.Pub.) - Simon Fraser University, 2005. / Project Report (Master of Publishing Program) / Simon Fraser University. Also issued in digital format and available on the World Wide Web.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/472459510
Date January 2005
CreatorsMcCarron, Marina.
PublisherBurnaby B.C. : Simon Fraser University,
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish

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