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Market knowledge : the philosophic instrument trade in eighteenth-century England

This thesis examines the role of philosophic instrument-makers within the eighteenth-century philosophic instrument trade in Britain. The instrument-maker functioned in both the realms of the philosophic elite and the burgeoning eighteenth-century public marketplace. Faced with the task of balancing the contradictory scholarly expectations of natural philosophers and the monetary pressures of the public market, these craftsmen employed sophisticated marketing strategies to reconcile these opposing realms. This project examines the careers of several London instrument-makers and their attempts to gain and maintain solid standing among philosophic circles, while using that standing to their commercial advantage in the instrument trade. By examining the way instrument-makers marketed their products one can glean insight into the role philosophic credibility played in shaping the successful instrument makers career and how the materials of experimental philosophy were promoted to a public increasingly interested in consuming natural philosophy.<p>
This enquiry addresses several types of marketing techniques employed by instrument-makers in their efforts to sell their wares. However, patenting strategies receive particularly close attention as they reveal the tension found between the scholarly expectations among the philosophic elite and the commercial priority of the public marketplace.

Identiferoai:union.ndltd.org:USASK/oai:usask.ca:etd-02172010-141307
Date04 March 2010
CreatorsPashovitz, Jared Nicholas
ContributorsMcCannon, John, Stewart, Larry, Klaassen, Frank, Muri, Allison, Korinek, Valerie
PublisherUniversity of Saskatchewan
Source SetsUniversity of Saskatchewan Library
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://library.usask.ca/theses/available/etd-02172010-141307/
Rightsunrestricted, I hereby certify that, if appropriate, I have obtained and attached hereto a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to University of Saskatchewan or its agents the non-exclusive license to archive and make accessible, under the conditions specified below, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report.

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