A nutrition education program for employed women on maintaining a
healthy weight was developed and evaluated. Delivery of eight messages (two
per week for four weeks) by electronic mail was tested for effectiveness.
The subjects were 243 members of the Oregon State University Office
and Personnel Association who were randomly assigned to three experimental
groups. Group #1 received hard copies of the messages, group #2 received
hard copies along with a weekly electronic tip on weight management, and
group #3 received the messages by electronic mail (e-mail).
An evaluation survey was developed to assess: 1) Participants' stage of
change regarding fat in the diet, 2) Participants' social support network for
weight maintenance, 3) Reactions to the program, 4) Impact of the program on
positive behavior regarding weight control, and 5) Demographics. The survey
was sent by campus mail about three weeks after the program.
The evaluation was completed by 80.2% of participants. The nine male
respondents and the two gender-unidentified respondents were not included in the data analysis to assure a total female population. A total of 181 surveys
were analyzed (74.5%). The mean age of female respondents was 47.8 ± 13.3.
Although it was hypothesized that electronic delivery of the program
and/or supplementing the hard copy/print program with brief electronic tips
would be associated with higher order stages of change (Transtheoretical
Model), the results from this study did not support the hypotheses. There was no
significant difference in stage of change among participants in the three modes
of delivery. The messages appeared to have the greatest impact on women in
the action and preparation stages. They tended to make more positive changes
(i.e. reading food labels) than women in the maintenance, contemplation, and
precontemplation stages.
Mode of delivery did not appear to make a difference in whether the
women looked forward to the messages, reactions to message length, how
many were read, or the resulting knowledge or behavior change. Therefore, it
may not be critical to program effectiveness. Women in the electronic group,
however, were more certain that they received all eight messages and were
more apt to ask questions of the researcher. The potential cost savings,
convenience, and ease of quick communication make it a more attractive
option. Access to the technology and participant preference are equally
important factors. / Graduation date: 1997
Identifer | oai:union.ndltd.org:ORGSU/oai:ir.library.oregonstate.edu:1957/27129 |
Date | 14 June 1996 |
Creators | Sullivan, Angelique S. |
Contributors | Raab, Carolyn A. |
Source Sets | Oregon State University |
Language | en_US |
Detected Language | English |
Type | Thesis/Dissertation |
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