by Lau Pui Ki, Vienne. / Thesis (M.Phil.)--Chinese University of Hong Kong, 2001. / Includes bibliographical references (leaves 100-107). / Abstracts in English and Chinese. / Abstract --- p.i / Abstract (Chinese version) --- p.iv / Acknowledgement --- p.vi / Table of Contents --- p.vii / Chapter Chapter 1: --- Introduction --- p.1 / Chapter Chapter 2: --- Review of the literature --- p.6 / Chapter 2.1 --- Uses and Gratifications approach --- p.6 / Chapter 2.2 --- Previous research on Internet and newspaper usage --- p.8 / Chapter 2.3 --- Definition of lifestyle --- p.11 / Chapter 2.4 --- Previous research on lifestyles and media consumption --- p.12 / Chapter 2.5 --- Measurement of lifestyles --- p.15 / Chapter 2.6 --- Definition of electronic newspapers --- p.17 / Chapter 2.7 --- News content of electronic newspapers --- p.18 / Chapter 2.8 --- Attributes of electronic newspapers --- p.19 / Chapter Chapter 3: --- Research Questions and Methodology --- p.24 / Chapter 3.1 --- Research Questions --- p.24 / Chapter 3.2 --- Methodology --- p.27 / Chapter 3.2.1 --- Sampling --- p.27 / Chapter 3.2.2 --- Definition of information workers --- p.28 / Chapter 3.2.3 --- Sampling procedure --- p.29 / Chapter 3.2.4 --- Survey instruments --- p.32 / Chapter 3.2.5 --- Measuring the lifestyles of e-paper readers in Hong Kong --- p.32 / Chapter 3.2.6 --- Measuring the gratifications sought from electronic newspaper using --- p.33 / Chapter 3.2.7 --- Measuring the use of attributes in electronic newspapers --- p.34 / Chapter 3.2.8 --- Measuring electronic newspaper consumption --- p.35 / Chapter 3.2.9 --- Measuring the use of traditional media --- p.35 / Chapter 3.2.10 --- Measuring Demographics --- p.35 / Chapter 3.2.11 --- Analytical Procedure --- p.36 / Chapter Chapter 4: --- Findings of the research --- p.38 / Chapter 4.1 --- Lifestyles of information workers and university students --- p.38 / Chapter 4.2 --- Gratifications sought from electronic newspapers use --- p.40 / Chapter 4.3 --- The interrelationship between lifestyles and gratifications sought --- p.43 / Chapter 4.4 --- Predictability of demographics and lifestyles on gratifications sought from electronic newspapers --- p.46 / Chapter 4.5 --- Factoring special attributes of electronic newspapers --- p.48 / Chapter 4.6 --- Predicting electronic newspapers consumption --- p.51 / Chapter 4.7 --- Predicting the use of attributes in electronic newspapers --- p.56 / Chapter Chapter 5: --- Discussion and Conclusion --- p.61 / Chapter Chapter 6: --- Implications and Limitations --- p.73 / Chapter 6.1 --- Implications and suggestions for improving online news services --- p.73 / Chapter 6.2 --- Limitations and recommendations --- p.76 / Appendix A生活模式與電子報章使用與滿足問卷調查 --- p.83 / Appendix B Questionnaire: Lifestyles and Uses and Gratifications of Electronic Newspapers in Hong Kong --- p.88 / Appendix c 生活模式與電子報章使用與滿足問卷調查（電話訪問） --- p.93 / Bibliography --- p.100
| Identifer | oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_323345 |
| Date | January 2001 |
| Contributors | Lau, Pui Ki., Chinese University of Hong Kong Graduate School. Division of Communication. |
| Source Sets | The Chinese University of Hong Kong |
| Language | English, Chinese |
| Detected Language | English |
| Type | Text, bibliography |
| Format | print, viii, 107 leaves : ill. ; 30 cm. |
| Coverage | China, Hong Kong, China, Hong Kong, China, Hong Kong |
| Rights | Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/) |
Page generated in 0.0019 seconds