The aim of the thesis is to create a methodology for the design of electronic services (e-services) and its verification through the design of a new electronic service which is improving the relations of a ski school with its customers. This aim is achieved by fulfilling a number of sub-goals. First, the theoretical foundations of services and e-services are presented with the aid of academic papers, publications and articles. Furthermore, using literary resources, the system of services which is tailored to fit the e-service environment is also described. Subsequently, the appropriate steps for the e-service design are chosen. These steps together form the above-mentioned methodology by which the new electronic service for ski school customers is designed. The text of the thesis is divided into four parts which head towards the design of a portal for the ski school customers. The first part introduces the theoretical definitions. The service sector and the definition of e-service are presented in this part. The second part describes the four major elements that form the e-service system. The areas that are crucial to the design are identified analysing each component of the e-service system. The knowledge gained in the second section is used to determine the activities which constitute the methodology proposed in the third part. The methodology is verified in the fourth section, where the web portal for ski school customers is designed
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:203763 |
| Date | January 2015 |
| Creators | Kodýdková, Dana |
| Contributors | Buchalcevová, Alena, Nohava, Jan |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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