M.Ed. / In the light of the present shortage of skilled manpower and the resultant emphasis on training, the question arises whether the existing training programs are sufficient enough in terms of quality and effectiveness. In the present study the author examined and evaluated a marketing program of Santambank dealing more specifically with the technique of marketing personal banking facilities ...
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:uj/uj:14209 |
| Date | 29 September 2015 |
| Creators | Lotriet, Annelie |
| Source Sets | South African National ETD Portal |
| Detected Language | English |
| Type | Thesis |
| Rights | University of Johannesburg |
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