The general public has become increasingly aware of the environmental effects humanity has on the planet. They expect companies to take responsibility and to sell green products. At the same time tourism and the hospitality sector contributes to the economic growth of society. Are climate certifications the right way to go towards a more sustainable society? This study examines how hotels in Umeå work with sustainability issues and whether they have environmental certifications or not. The findings indicate that all of the participating hotels have certifications and use them in their marketing and on their websites. However, it appears as though the hotel representatives’ perception of why they should use certifications at all are quite limited.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-184610 |
| Date | January 2021 |
| Creators | Johnsson, Emma |
| Publisher | Umeå universitet, Institutionen för geografi |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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