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Circula??o e consumo assincr?nicos: novas formas de assistir televis?o

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Previous issue date: 2016-05-06 / Os seriados de televis?o norte-americanos s?o um produto audiovisual de circula??o global, assistidos por audi?ncias em todo o planeta. Caracterizados por uma peridiocidade fixa, e exibi??es semanais regulares, os seriados se transformam quando passam a ser produzidos por empresas que oferecem conte?do audiovisual sob demanda, que disponibilizam todos os epis?dios simultaneamente. Esta pesquisa investiga como f?s de seriados assistem e utilizam esses programas, dentro de um contexto participativo, e como interpretam este novo ritual de assist?ncia televisiva / North American television series are an audiovisual product of global circulation, consumed
by audiences around the world. Characterized by a fixed schedule, and regular weekly
exhibitions, the series mutate when made by companies that provide video content on
demand, delivering all the episodes simultaneously. This research explores how fans watch
and interpret these shows in a participatory context, taking into account this new TV-watching
ritual. The analyzed series are made by traditional television channels (Masters of Sex,
Orphan Black e True Detective) and by the video-streaming service Netflix (House of Cards,
Marvel's Daredevil e Orange is the New Black). The individuals studied, framed as members
of TV series culture (SILVA, 2014a), are members of Clube dos Seriadores An?nimos do RN,
a group that gathers TV series aficionados. For research purposes, the group will be
considered an interpretive community (FISH, 1976), and will be evaluated under the theories
of Jenkins (1992/2013, 2006, 2009) and Hills (2002). New television narrative forms and its
relationships with the audience and producers were observed according to the concepts of
complex television (MITTELL, 2015) and hypertelevision (SCOLARI, 2009). Our proposed
methodology drew from ethnographic approaches to map the practices carried out by the
individuals and interpret its relations with TV series, which involved conducting interviews
with three group members, and observation of the comments posted on the Clube dos
Seriadores An?nimos do RN Facebook page. Using content analysis, the study proposes the
classification of these comments as participative spheres: affective, evaluative, informative,
speculative and ludic. Lastly, the fans media consumption was characterized using concepts
proposed by Lipovetsky (2007) Rushkoff (2012).

Identiferoai:union.ndltd.org:IBICT/oai:repositorio.ufrn.br:123456789/21515
Date06 May 2016
CreatorsCirne, Matheus Campos
Contributors02482623863, Silva, Josimey Costa da, 29703107400, Silva, Marcel Vieira Barreto, 05372540486, Pavan, Maria Angela
PublisherPROGRAMA DE P?S-GRADUA??O EM ESTUDOS DA M?DIA, UFRN, Brasil
Source SetsIBICT Brazilian ETDs
LanguagePortuguese
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis
Sourcereponame:Repositório Institucional da UFRN, instname:Universidade Federal do Rio Grande do Norte, instacron:UFRN
Rightsinfo:eu-repo/semantics/openAccess

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