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Ethnic consumer reaction to targeted marketing a theory of intercultural accommodation /

Thesis (Ph.D.)--University of Nebraska--Lincoln, 1996. / Includes bibliographical references (leaves 130-138).

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/225278479
Date January 1996
CreatorsHolland, Jonna.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceFull text available

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