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Marketingová komunikace obce / Marketing communication of a municipality

The aim of this diploma thesis was to create a communication campaign based on the priority goals of a municipality and to address the target group through this campaign to achieve the goals.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:153574
Date January 2013
CreatorsKOS, Martin
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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