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The persuasion of many within a moderate length of time : religious and scientific rhetoric in advertising agency promotional materials, 1870-1925

Access to abstract permanently restricted to Ball State community only. / Establishing the research issue -- Methodology -- Literature review -- The era of James Walter Thompson, 1870-1900 -- A new century, a progressive era : 1901-1916 -- The selling problem, 1917-1925 -- Summary, conclusions, implications. / Access to this thesis permanently restricted to Ball State community only. / Department of English

Identiferoai:union.ndltd.org:BSU/oai:cardinalscholar.bsu.edu:123456789/196975
Date15 December 2012
CreatorsEvans, Theresa M.
ContributorsHanson, Linda K.
Source SetsBall State University
Detected LanguageEnglish

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