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Identification of viable information contents for Hongkong Telecom's Infofax 177 service.

by Fan Pik-chu & Lee Boon-ying. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1993. / Includes bibliographical references (leaf 57). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iii / LIST OF APPENDICES --- p.v / Chapter I. --- INTRODUCTION --- p.1 / Background --- p.2 / The Development of Fax Information Service --- p.3 / Research Objectives --- p.5 / Scope of the Research --- p.6 / Methodology --- p.7 / Statistical Testing --- p.10 / Chapter II. --- RESEARCH FINDINGS --- p.11 / Demographics of Respondents --- p.11 / Ranking of Information Categories --- p.12 / Ranking of Individual Information Item --- p.13 / Overall Usage Behaviour --- p.13 / Overall Preferred Charging Method and Price Acceptability --- p.14 / Demographic Profile of Those Choosing the Top Five Items --- p.14 / "Usage Behaviour, Preferred Charging Method and Rate of Top Five Popular Information Items" --- p.23 / Chapter III. --- CONCLUSIONS AND RECOMMENDATIONS --- p.31 / Conclusions --- p.31 / Recommendations --- p.33 / APPENDICES --- p.36 / BIBLIOGRAPHY --- p.57

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_319077
Date January 1993
ContributorsFan, Pik-chu., Lee, B. Y., Chinese University of Hong Kong Graduate School. Division of Business Administration.
PublisherChinese University of Hong Kong
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, v, 57 leaves : ill. ; 30 cm.
CoverageChina, Hong Kong
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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